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Ice Cream / Frozen Yogurt Shops

The 3 anchors. Don't leave the meeting without them.

1THE PRICE
2.0x–3.0x
Typical deal: $155K
2THE LEVER
Year-round vs. seasonal-only revenue stream
Push this up, multiple goes up
3THE LANDMINE
Single-season revenue
Surface this in the first 15 min
SDE multiple
2.0x–3.0x
EBITDA multiple
3.0x–4.0x
Deal size range
$75K – $600K+
OPEN

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Three things to nail in the first 10 minutes.

  1. 1

    Ice cream shops trade at 2.0x–3.0x SDE; year-round operations in tourist or entertainment districts hit the upper end.

  2. 2

    EBITDA multiples of 3.0x–4.0x for well-run operations with documented seasonality controls.

  3. 3

    Revenue multiples of 0.40x–0.70x — franchise affiliation and location quality are the primary premium drivers.

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